Dialogue: The Benefits of Brand Communities

More than half (58%) of consumers aged 25 to 34 say they’d be likely to spend more money on a brand’s products and services if they were part of its community and the average across all age groups, is still a creditable 40% – pointing to a tangible return on investment through fostering brand communities We surveyed 1,200 … Continued

Dialogue: Infographic – Brand Communities and Loyalty (High Resolution)

Download a high resolution copy of Dialogue’s Benefits of Brand Communities infographic. Understanding what consumers want from brand communities and what makes them advocates is highlighted in this infographic which focuses on the luxury, automotive and travel sectors. You can find out more in Dialogue’s The Benefits of Brand Communities report.