Dialogue at CMA Content Summit: Content and Brand Communities
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On Thursday 19th March, Dialogue was due to be hosting a special session on content and brand communities at the Content Marketing Association Content Summit at the The Curzon Theatre, Bloomsbury, London.
The event was to coincide with our in-depth report onThe Power of Brand Communities. It outlines the significance of an impassioned audience and how brands should be looking to focus on nurturing repeat customers to drive profit; how this also promotes advocacy and the huge untapped potential there is with 16-to-24 year olds.
The session Using Content To Build Communities was due to be hosted by our former Executive Director, Craig Nayman and due to feature a debate with the following panellists: Benji Vaughan, Founder and CEO,Disciple Lisa Targett, General Manager,Tribe Nisa Bayindir, Consumer Psychologist and EVP of Behavioural Science,Pulsar Terry Kaigg, Communities Project Manager,Harley-Davidson
Unfortunately, this event was cancelled due to the impact of Covid-19, but please feel free to sign up to our mailing list for future Dialogue news, connect with us below or check out our Brand Communities page if you'd like to find out more.