Dialogue has appointed a new Commercial Director, Tim Kersen, from Mail Brands to develop its client offering and generate new business.
Tim was previously Head of New Business across Mail Brands, responsible for Business Development, Creative Solutions, Marketing and Insight, Editorial Liaison, the Creative Team and International Advertising. Prior to this, Kersen held a number of senior roles across client sales, agency trading and account management.
Gavin Miller, our Managing Director said: “Tim is a great addition to our team, bringing a wealth of experience from Mail Brands where he was responsible for strategic solutions and cross-platform partnerships as well as the Mail Plus app’s development and sales. We’re going through a period of rapid growth at Dialogue and we look forward to Tim sustaining this trajectory and broadening our client base.”
Tim Kersen adds: “Dialogue already delivers great content for blue-chip companies across many industry sectors, and I’m excited to be working with Gavin and the team to expand its customer base. Content is the foundation of modern integrated marketing and Dialogue’s experience, creativity and resources can help both agencies and brands directly.”
Dialogue’s most recent new business win is Rangemaster UK, with a brand new lifestyle magazine and microsite launching this month, called Rangemaster HOME. With high quality, picture-led features including items on interior design, art, food & drink, travel and more, the content, look and feel complement Rangemaster’s positioning as the leading range cooker brand in the UK.
Tim Kersen will be based in Dialogue’s London, Kensington office and begins his new role in December 2015.